EF Ultimate Break
July 2023
As a Graphic Design Intern for EF Ultimate Break, I worked with their in-house creative team on a variety of projects. In addition to creating digital marketing materials such as emails and social media ad campaigns, I had the opportunity to design merchandise for their annual Summerfest party.
Summerfest Merchandise
The largest project that I worked on during my time at EF was the merchandise for their annual Summerfest Party. After presenting different merchandise options to the creative director, the team decided to move forward with a towel and a tote bag. I presented a variety of illustrated designs to the team and revised based on their feedback until we landed on two tote bag designs and one towel design. From there, I researched manufacturers and prepared the files for print. The final product was given to all EF Ultimate Break employees and I was able to creative direct a photoshoot to showcase my designs.
Social Media Ads
I designed ads for EF Ultimate Break’s semi-annual sale to be used across Instagram as paid content on stories and posts. I combined photos that showcased their trips with their semi-annual sale branding to create scoll-stopping ads.
Marketing Emails
I worked closely with the team’s copywriter and developer to create marketing emails that promoted their trips and deals in an engaging way while sticking to their brand guidelines.